ABOUT US
About Us
Fashion photographer Guy Hills launched British brand Dashing Tweeds in 2006 with the talented woven textiles designer Kirsty McDougall. Guy was looking to create a British high quality modern tweed that could be worn in the city. His passion was to combine traditional sportswear with new designs and technical yarns.
Guy and Kirsty set up their weave design studio in East London, using the best mills in the country to weave their high luxury woven designs.
With the cloths instant success amongst Savile Row tailors, the Dashing Tweeds Flagship store opened in 2014 in Mayfair, and then moved to Marylebone in 2018.
Tweed is the original sportswear fabric of Great Britain. It is made of woven wool and is traditionally the way men have worn colours, patterns and texture whilst enjoying themselves in pastimes and country pursuits.
Dashing Tweeds is modernising the cloth by working with technical yarns in combination with wools. We are bringing tweed to town as more people now live in the city and by combining modern sportswear with the traditional we are creating a whole new concept in tailored wear.
The design process starts from our London studio. Our biannual collections originate as hand woven samples on our design loom and are manufactured by the finest mills around the United Kingdom. New Dashing designs are part of our continuing process of looking at the modern world and creating original and innovative fabrics.
Using our cloth collections we design and develop a range of tailored menswear and womenswear and offer a made to measure service. We modernise tweed by weaving technical yarns with Merino and British wools.
Lumatwill is the name we have given our hi-vis tweeds which have retro reflective 3M yarns woven in, we also work with a variety of specialised yarns including Lurex, rubber, silk, linen and Japanese cotton.
We have worked on numerous joint projects and collaborations including Pharrell Williams’ brand Billionaires Boys Club, Fred Perry, Box Fresh, Hudson Shoes and most recently with Nike Labs in Shoreditch who are offering bespoke Air Force 1s in any of our cloths.
If you have an idea we are always happy to work on new collaborative ventures.
For more information get in contact with:
Guy Hills – Director – Guy@DashingTweeds.co.uk
Kirsty McDougall – Fabric Design Director – Kirsty@DashingTweeds.co.uk
Holly Pressdee – Business Director – Holly@DashingTweeds.co.uk